I heart Danish : Friendtex fashion review

Tags

danish, fashion, fashionblog, fashionblogger, friendtex

The Danish are coming! With the success of ‘The Little Book of Hygge’ last year that took us by storm, we are embracing their clean aesthetics and warm approach to life. That is no different when it comes to fashion. With an emphasis on comfort and minimalism, the Danish retail concept ‘Friendtex’ offers modern, classic and elegant clothing.

I was delighted to be asked to try out some of their current collection and to learn more about the Friendtex brand. The clothes are available through home-shopping consultants, thus offering a more personal way to shop.

I got to wear the Bella trousers in slim fit. I quite literally didn’t want to take these off. I seem to own a wardrobe full of cropped black trousers but these are my favourite for fit, comfort and how they look, no question. The stetch in the fabric makes them easy to wear, and the length was great, just skimming my ankle, meaning for my 5ft 11” frame they are a slight crop. Apparently, these are known by loyal customers as the ‘magic trousers’ as they suit all shapes and sizes. They come in slim fit or straight leg for those that prefer a wider cut.

Full of classic wardrobe pieces, the Friendtex range really comes into its own with its collection of delicious floral and patterned autumnal blouses. I’m wearing the olive green Rosemary blouse. Its seasonal tones set off by the wafty, sheer fabric, all in a generous length for my tall frame.

Under my blouse, I’m wearing another of Friendtex’s best-sellers, the Belina top. This figure hugging top has great body length, making it ideal to sit as an under-layer, and has a delicate lace border up top. This wardrobe staple comes in black, navy, rose and off-white.

So if you want to wear something different that isn’t on the High Street, and if you want a different kind of retail experience, then check out Friendtex. Their website www.friendtex.com shows off the full range, and if you are lucky enough to have a consultant nearby, you can pop round and try on some styles.

Even better – if you fall in love with the styles and want to learn more about being a Friendtex home-shopping consultant there’s lots of earning potential and a special start-up offer where you can earn your spring wardrobe, please get in touch with zoelovelock@thecriticalforum.co.uk

 

 

 

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5 reasons why I’ll never be a fashion blogger…

Tags

blogging, fashion, tall, tall fashion, teamtall

I’ve been blogging for 3 years about lots of things – but not fashion. Recently however I started following a couple of fashion blogs for tall women that I came across, and there was a glamorous appeal to joining this world where one gets to attend fashion shows and waft around in the latest collection by whoever. So I thought about turning my hand to fashion blogging. For about 5 minutes. Then I remembered the following:

1 I’m hardly a fashionista – something which my friends and family will certainly attest. That doesn’t mean I don’t appreciate or admire style and form, however my comfortable practical gene often takes precedence, meaning I’d favour a waterproof anorak and comfy trainers on any scenic walk as opposed to the latest wedge heels and poncho any-day.

2 On the rare occasions that my ‘look’ is worthy of note there’s never a handy-photographer waiting to snap away. On the days that hair, make-up and outfit come together and I turn to my children to take a pic it’s one where they couldn’t be bothered to move off the sofa so I end up looking like I have a double chin.

3 I don’t have a cornflower field outside my house, or a trendy urban city backdrop. I have a garden, with a fence that looks like it needs painting. Not the best back-drop for a Vogue photo-shoot.

Me trying to look sultry in the conservatory. My daughter telling me to hurry up so she can get back to the tv. Oh and the dress is from John Lewis.

4 I can’t be bothered. My recent foray into working from home gave me visions of experimenting with a new look, that of smart-but casual work-wear that wouldn’t look out of place on the school run or the office. Hail Capri pants and ironed fitted shirt look.It lasted about 3 days until I ran out of ironed shirts and opted for jeans and t-shirt again.

5 I would need my own hairdresser. Something that I think only women of great importance have. Notice the difference in Theresa May’s Barnet pre and post her PM role. She obviously now has a salaried hairdresser to pop in every morning to give her a quick blow dry. My hair regime consists of wash and go. Or wash and battle with hair-drier and go. Mornings are for making packed lunches, finding PE kits at the bottom of the laundry basket that I forgot to wash and remembering to charge up my work phone and switch on my laptop, not for any kind of styling that takes more than 5 minutes.

So I take my hat off to all you fashion bloggers that make it look so effortless – I will continue to be envious, and will keep trying to get a good pic of me on those days when it all comes together, but I think I’ll be sticking to the ‘harassed mum tries to make sense of life’ blogs – as that’s what I know best…

And this cute dress is from House of Fraser – a real hit for those summer evenings! Shame about the bad hair and drain-pipe behind me spoiling the pic…